Hobbs Co. approached us to help revamp the brand after the company had gone through some growth initiatives and were looking for help to guide the brand in a new direction. One of the owners, Stratton Hobbs, requested that revamped logo be classic, yet unique to them and their new brand. It was important for the brand to reflect their importance to quality, but was not too high end.
The current logo, although adequate, didn’t have the modern shine they wanted to present. We were tasked with creating a brand that is evergreen, standing the test of time.